GLAMOUR, HYPE, SPIN

GLAMOUR

Do not mistake glamour for the True Light of LoveWisdomGoodness.

Do not judge a book by it's cover.

Glamour is defined as "all image and no substance."

HYPE

Marketing Psychology

The aim is to create a need in YOU by whatever means possible.

Exploitation of the youth market.

It is in the interests of the sellers to keep you within their target sales group.

The adolescent stage, with its ignorance, naivety, vulnerability, and insecurity is a well known source of exploitation and income generation. 

SPIN: The Power of Persuasion.

If you are vulnerable or a slow thinker or unsure of your beliefs and opinions in life, then you are a perfect candidate to become a victim of spin.

The power of persuasion, the ability to influence the way we think, the ability to confuse ("spin") our minds so as to make a decision against our better judgement and in the favour of the persuader.

LEARN TO PROTECT YOURSELF FROM SPIN.

1. Try to think through all your decisions.

2. Do not be "brow beaten" by those offering glamourous and unrealistic solutions to our problems.